Garnier Beauty Launches New Tina Fey-Fronted Campaign

Posted Thursday April 17, 2014 10:55 AM GMT

She has a reach into television, film and literature, so it’s no wonder Tina Fey is a favorite of the Garnier team.

The “30 Rock” mastermind will appear in print and commercial spots to promote a new skincare range, including an exciting line of anti-aging offerings.

Garnier president David Greenberg released a statement acknowledging Fey’s role in the Garnier Nutrisse hair color realm and hoping for similar results in her new role.

He gushed, "Tina's personality, beauty and approachability resonate with our consumer and we are thrilled to keep her in the Garnier family."

Ms. Fey also has a contract with American Express as well as a forthcoming film project with “Baby Mama” cohort Amy Poehler.

Photo Credit: Garnier

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