Gwyneth Paltrow Poses for Coach Spring 2012

Posted Thursday January 12, 2012 3:29 PM GMT

She's one biggest names in Tinseltown, and now Gwyneth Patrow is using her Hollywood glamor to front Coach brand's Spring 2012 collection of handbags.

Shot by famed photographer Peter Lindbergh in New York City, the company's newest round of ads feature Miss Paltrow living it up in the Big Apple with her favorite handbags.

Sure to be one of her real-life must-haves, Gwyneth sports the Willis and Madison Lindsey bag in one set of prints - both of which are said to be her personal favorites.

Of their latest brand ambassador, Coach's s senior vice president Jason Weisenfeld told press , "Gywneth embodies American style and spirit around the globe. Our Spring 2012 collection is all about the enduring spirit and style of New York City so who better to represent that than Gwyneth. As a brilliantly talented actress, innovative businesswoman, global style icon and dedicated mother, she really has it all

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