Material Girl Recruits Zendaya Coleman as New Face

Posted Friday June 20, 2014 3:03 PM GMT

Always a keen observer of the hottest up-and-coming trends and stars, Madonna hand-selected Disney darling Zendaya Coleman to front her Material Girl clothing label’s new campaign.

The “Shake It Up” actress, who also just booked the lead role in the forthcoming Aaliyah biopic, couldn’t contain her excitement this week and told her fans via social media.

Zendaya tweeted, “Can finally share BIG news! I'm starring in Madonna's and her daughter Lola's new @MaterialGirl campaign! YAY!!”

Additionally, she shared her disbelief on her official blog- “I can’t believe that Madonna and Lola chose me!! (wait, that means they know who I am!!).”

More Brand Ambassadors Photos