Look Good & Do Good in H&M's New Eco-Friendly Collection

Posted Tuesday March 25, 2014 1:09 PM GMT

Let the countdown begin. H&M’s sustainable fashion collection, Conscious Exclusive, hits stores April 10.

The eco-fashion line by the Swedish fashion mega-brand, EVER Manifesto features items from planet-pandering fabrics including recycled polyester and organic cotton and linen.

“H&M is proud of its sustainability work," Ann-Sofie Johansson, H&M’s head of design, new development, explained in a statement. "Our Conscious and Conscious Exclusive collections show the breadth of possibilities with sustainable materials, and our new CleverCare labelling encourages our customers to join our mission towards a more sustainable future for fashion."

The range is glamorous with bohemian vibes, from embellished dresses, flowing silk tops, and open-toed shoes with a color palette of nude, cream and navy keeping the collection fresh for spring.

The line will be available in 150 stores worldwide and prices start at $60. To sneak peak the eco-friendly collection click through the gallery below.

Photo Credit: H&M


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