Mert Alas & Marcus Piggott Explain Angelina Jolie’s “Maleficent” Poster

Posted Friday May 30, 2014 8:44 AM GMT

They usually shoot big ad campaigns for top designers, so when Mert Alas and Marcus Piggott were tapped for a session with Angelina Jolie for the “Maleficent” promotional spread, they brought a whole new flavor to the movie poster realm.

The legendary photographers told WWD, “We wanted to try something more bold and graphic, sort of unlike the usual movie posters.”

“It was important to us that [Jolie] didn’t come across as [an] ‘evil queen,’ and that she had a lot of emotion and depth to her character- all the complexities women have.”

Mert and Marcus added, “She is partly human, partly fairy, part creature. We wanted to respect the original Fifties [Maleficent] animation, but make [the character] edgy.” And in the end they came up with “a fusion of Angelina and Maleficent.”

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