Hooked: Louboutin's S/S '13 Campaign Has Us Fishing for New Shoes

Posted Friday February 1, 2013 11:23 AM GMT

He’s amazing at creating cool concepts, and Christian Louboutin has outdone himself with his Spring/Summer 2013 ad campaign.

Showcasing his new lineup of fabulous footwear, Louboutin selected the unlikely backdrop of a drab fishing harbor against which he plastered one of his colorful new goodies.

Christian enlisted famed lensman Peter Lippmann to make it all come to life, inspired by surrealist artist Rene Magritte.

Overall, the campaign deftly accomplishes the goal of getting folks "hooked" about Louboutin’s new collection while remaining aesthetically interesting.

Photo Credit: Peter Lippmann

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