Givenchy Snags Songbird Alicia Keys as Face of Fragrance
Posted Wednesday May 7, 2014 3:00 PM GMT
With Riccardo Tisci’s penchant for pop stars, it seems logical that Givenchy fragrance’s new face is a bona fide chart-topper.
Earlier this week, the French fashion house announced they’ve signed Alicia Keys to peddle their perfumes and she couldn’t be happier.
The “Fallin” songstress will make her maiden voyage into the celebrity perfume realm and it sounds like she’s excited about what’s ahead.
Keys told WWD, "Givenchy has long been one of the world's most iconic luxury fashion houses, and a personal favorite of mine."
Additionally, Alicia clued her fans in to the announcement via Twitter- "So proud to be part of the @ParfumsGivenchy family! Much love & Divine energy! Love forever, Alicia.”