L’Eau de Chloé Readies for February Release

Chloé has an already massive presence in the fragrance realm, and next month they’ll add L’Eau de Chloé to their repertoire.

The scent has been described as fresh and invigorating and will range in price from $65-$89 depending on the bottle size.

Honcho Françoise Mariez explained, “The challenge was to do something very light but long-lasting… to give the feeling of freshness. It’s composed of 20 percent natural rose water.”

And sampling packages will contain fragranced bubbles and a wand. “This is really a reflection of the project, which is about joy, which is about lightness,” she added.