J Brand Reveals First-Ever RTW Collection

Branching out to expand offerings, A-list favorite J Brand has unveiled a lookbook for its all new ready-to-wear collection.

Sure to appeal to the wider audience, the previously denim-centered company has included chunky sweaters, leather t-shirts, tailored blazer and cotton pants to the range.

While discussing the expansion J Brand CEO Jeff Rudes told press, “We decided to move into ready to wear because we felt it was the time to elevate the brand and dress our customer around her jeans."

With each piece priced from $200-$1500, the ready to wear line will be available for purchase at jbrandjeans.com, Ron Herman, Saks Fifth Avenue and Intermix beginning on Friday(February 10).